I can’t remember the band or the song, but I remember the VH1 pop-up version where they told you tidbits during the video. The whole thing was 1 take (shot on film in those days) and included a part where they passed the camera through a car. The camera operator had to hand the camera off to someone, run around to the other side of the car and then take it back without it looking like that happened, and while everyone was singing in time. I was a film student at the time and in awe about how well it was done. So much so that I can still see that part, but I cannot remember the song.
From Yesterday by 30 Seconds to Mars is like a whole short film and they went to China to film it. I remember it being a bit of a deal at the time.
Basically every OK Go music video, This Too Shall Pass is particularly impressive.
Sledgehammer by Peter Gabriel is pretty impressive the amount of work that must’ve gone into it.
The face morphing at the end of Black and White by Michael Jackson was cutting edge special effects at the time and it holds up well today (better than the rap verse breakdown in the song itself…)
Haha. Last night my teen was watching the MJ halftime performance. She was SO offended that they cut the rap out of Black and White because “it’s the only part of the song that makes sense!”
This one’s got me right now. Not crazy editing or anything, it just REALLY drives the point home for the song. Probably mostly because it’s a nostalgia bomb for me.:
It’s Thom York stumbling through historical scenes of his life and career looking old and tired. It took me a hot minute to realize what I was watching but as soon as it hits you it’s inescapable and heartbreaking.
It’s not “impressive” in the same sense as take on me, Californication, or money for nothing… but in terms of really augmenting the music with a well conceived visual storytelling mechanic? Top notch.
I quite like Around The World by Daft Punk (directed by Michel Gondry of Eternal Sunshine of the Spotless Mind fame). I guess “impressive” isn’t the primary word I’d use to describe it but thought it was worth a mention
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