My best guess is that it originally was “fucking,” someone censored it to something like “hecking,” then someone else censored the censor back to “fucking”
in 1999 you had the ability to get into a music shop, load the cd and test listen to it. Or just go through the music charts. Or wish for a specific song on radio.
Also 1999 already had Napster, Morpheus and others.
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