Well, if you avoid the games with ads, it reflects poorly on profits, and maybe someone might mention to the shareholders that the reason people won’t play their game is the invasive ads.
The reason why they still have their poopy launcher is that people adapted them, because tolerating the launcher was the requirement for them to (legally) play their games. Putting games behind a launcher did not teduce the profits enough to not continue doing so.
So yes, the way to combat this is to avoid their games thst implement ads.