First Apple product I've purchased since the 2005 iPod Video. It does live to its hype for publicists/designers: Ridiculously powerful/optimized device for its form factor, P3 color calibrated 120Hz display covered by laminated glass, and with the support of software like Nomad Sculpt, Affinity Photo/Designer/Publisher, Procreate, DaVinci Resolve, Pro Tools and Final Cut Pro.
I think the only thing we're missing is a hard-surface modeling package like Blender, and actually usable IDEs like JetBrains Rider, but this thing which is the size and weight of a magazine is already an amazing professional toolbox.