At my company we have already used it to great length. We had a backlog on several thousand support tickets we wanted categorized. GPT-4 did it in about 8 hours and with over 80% accuracy, at a fraction of the cost (and higher quality) it would have taken to get humans to do it.
We’re rolling out a chat bot too using it, with a local model as backup, to reply to leads when our clients are busy. So far they love it.
We’re making our money back despite the costs, and we’re able to spend that money paying people to not do busy work.